Many statistics proves that equity market gives the maximum
return but most of the common man stay away from equity market. Because they
think it is risky and the don’t have the expertise to invest in equity.
Same time, most of us invest in mutual funds whether it’s
through Systematic investment plan or lump sum. Thinking that, it is less risky. Yes, in theory
because the fund is managed by professionals. But it has the same market risk.
That means we are taking risk.
We all live in this country and buying many products. Starts
from products need for daily needs to status requirements. We are experts in
finding right products, we know which is best and popular products. If you
check the brand, you will know the company who is the producer of that product.
By looking at your favourite tooth paste you know, which tooth paste company is
the best in our country. By sipping the tea and biting biscuit you can check which
company produce that product. By looking at the cars and trucks in road, you
can find the most popular auto companies in our country. By looking at your electrical
goods, you can feel the good quality and figure out the best companies produce
those goods. The daily life and looking around us will lead us to figuring out
the good companies around our country.
That is the best way to identify, the right companies. The
right companies are our stocks
This shows that, we all have the ability to take risk and
identify the right stocks.
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